Sub-Themes
- Artificial Intelligence
- Big Data Management
- Digital Brand Management
- Business Resilience in Digital Era
- Business Economy and Technology Sustainability
- Customer Retention and Loyalty
- Consumer Behaviour and Technology
- Cross Culture Study
- Customer’s Insights
- Data Analytics
- Digital Marketing
- Digital Talent Management
- Digital Entrepreneurship
- Digital Education
- E-Commerce
- E-Government
- E-Learning
- E-Service Quality
- Event Management and Technology
- Financial Technology
- Global Marketing and Retailing
- Global Supply Chain and Technology
- Halal Marketing/Retailing/Logistics
- Halal Business and Marketing
- Hospitality and Tourism Business
- Human Resource Information System
- Information Systems and Technology
- IR 4.0
- Innovation
- Marketing Communication
- Mobile Technology
- Multi-channel/Omni-channel
- Office Systems and Management
- Organisational Development and Technology
- Retail Merchandising
- Social Media Business and Marketing
- Transport and Technology